North Texas’ Growing Bar-B-Que Mainstay Has Continued Success in its Sights
Dallas, TX (RestaurantNews.com) Soulman’s Bar-B-Que, the beloved North Texas barbecue institution celebrating 50 years of family tradition, is proud to announce the promotion of Amber Polk from Catering Director to Vice President of Sales and Marketing. In her new role, Polk will oversee the brand’s growth strategy, community engagement, and customer outreach as Soulman’s expands beyond its current 20 locations.
A true legacy leader, Polk is one of the daughters of Soulman’s Bar-B-Que founder Don Hallett and wife Teresa, and has been deeply involved in the family business throughout her career. Her leadership in the catering department played a pivotal role in expanding the company’s presence in corporate events, weddings, and community gatherings across Texas. Now, as Vice President of Sales and Marketing, she will continue to honor Soulman’s commitment to quality, authenticity, and Southern hospitality while spearheading new initiatives for brand growth.
“The Soulman’s legacy is a part of who I am,” said Amber Polk. “Our culture is rooted in family. The experiences from my catering career combined with my passion for our original recipes and signature hickory-smoked barbecue will help bring the Soulman’s spirit to more Texas communities.”
Polk’s promotion reinforces Soulman’s Bar-B-Que’s tradition of family leadership, with multiple members of the Hallett family contributing to the company’s success across different departments. As Soulman’s continues to evolve and expand, her experience and passion will be instrumental in driving the brand forward.
For more information about Soulman’s Bar-B-Que, visit Soulmans.com.
About Soulman’s Bar-B-Que
For 50 years, Soulman’s Bar-B-Que has satisfied the hardest to please bar-b-que lovers….Texans! Founded in Pleasant Grove, Texas in 1974, Soulman’s had only a few simple goals — serve great Texas-style BBQ and offer friendly, sincere service. With a focus on Faith. Food and Family, Soulman’s passed-down recipes are still the foundation for the company’s success from their 8 different types of meat that are smoked “low & slow” over only hickory wood to their famous homemade sides, including Ranch house beans and Texas style cream corn! Throughout the years, this family-owned and operated company has remained true to its original strive for success and customer satisfaction and is honored to be considered one of the Best Regional Barbecue Chains to Try at Least Once (2025), Best Roadside Restaurants in America (2024), Top Bar-B-Que Chains in America (2024), the Best Bar-B-Que in Dallas for Takeout & Delivery (2020) and one of the Best Bar-B-Que Chains in America (2018).
Soulman’s currently owns and operates 20 North and East Texas locations in Allen, Cedar Hill, Forney, Fort Worth, Garland, Greenville, Hurst Grapevine Highway, Lancaster, Lewisville, Mabank, Mansfield, Mesquite, Quinlan, Red Oak, Rockwall I-30, Rockwall Goliad, Royse City, Sulphur Springs, Terrell and Van. To learn more about Soulman’s Bar-B-Que, visit them online at Soulmans.com or on Facebook at https://www.facebook.com/soulmansbbq.
Contact:
Dana Cobb
pr@soulmans.com
972-955-9747
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