The NFL, Nickelodeon, Food Network and Harvard Business Review are Digiday Media Awards finalists

The NFL, Nickelodeon, Food Network and Harvard Business Review are Digiday Media Awards finalists

Integration of emerging technology, audience engagement, unique content formats, branding and cross-promotion emerged as significant themes among this year’s Digiday Media Awards shortlist. With publishers and brands looking to reinforce their positions as industry leaders, they are also emphasizing quantifiable metrics and real-world impact to highlight the success of their initiatives. In the Best Use…

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Roku is set to reveal a tie-up with The Trade Desk as the streaming platform further opens up programmatic access

Roku is set to reveal a tie-up with The Trade Desk as the streaming platform further opens up programmatic access

By Ronan Shields  •  April 30, 2024  •  2 min read  • Ivy Liu If media industry observers need any clarification that digital is firmly part of its mainstream, they need only look at how the previously distinct lines between the NewFronts and the upfront are blurring. Google hosted its NewFronts pitch on Monday and announced tie-ups…

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NewFronts Briefing: Google, Vizio and news publishers pitch marketers with new ad offerings and range of content categories

NewFronts Briefing: Google, Vizio and news publishers pitch marketers with new ad offerings and range of content categories

The Interactive Advertising Bureau’s annual four-day NewFronts kicked off yesterday in New York City, with presentations from Google and Vizio pitching marketers on their advertising offerings. At the end of the day, IAB co-hosted a session with The New York Times to put a spotlight on news organizations to convince more advertisers to support them….

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Marketing Briefing: Marketers appreciate the ‘legroom’ for tests with Google’s latest cookie delay

Marketing Briefing: Marketers appreciate the ‘legroom’ for tests with Google’s latest cookie delay

By Kristina Monllos  •  April 30, 2024  •  6 min read  • Ivy Liu This Marketing Briefing covers the latest in marketing for Digiday+ members and is distributed over email every Tuesday at 10 a.m. ET. More from the series → Google’s decision to delay the third-party cookie crumble once again last week was no surprise to…

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How Nuuly plans to retain customer subscriptions, data after its first growth spurt

How Nuuly plans to retain customer subscriptions, data after its first growth spurt

By Kimeko McCoy  •  April 30, 2024  •  4 min read  • Subscribe: Apple Podcasts • Stitcher • Spotify In the era of so-called subscription fatigue, subscription clothing rental service Nuuly has managed to not only increase its number of subscribers, but also turn a profit while its competitors are scrambling for profitability. (A close look at…

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Samsung Reports Outstanding Numbers for the First Quarter: Records 933% Annual Increase in Operating Profit

Samsung Reports Outstanding Numbers for the First Quarter: Records 933% Annual Increase in Operating Profit

Thanks to the growing demand for AI and the resurgence in chip demand, Samsung had a wonderful first quarter. Operating profit increased by 933% and revenue was up by 12.81% compared to the same quarter last year. While political instability, growing competition, and other factors are expected to make the coming quarters difficult, Samsung remains…

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Endorsed by Popular Analysts, $99BTC to Become the Most Promising Crypto Launch in May

Endorsed by Popular Analysts, $99BTC to Become the Most Promising Crypto Launch in May

One project has been leading the crypto discussions recently. It’s a Learn-to-Earn (L2E) token that will soon transition to the Bitcoin network and implement a unique reward system. The 99Bitcoins platform created 99Bitcoins ($99BTC) to continue its educational efforts in the crypto space. The project is endorsed by popular crypto channels like Crypto Gains, ClayBro,…

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70+ Fascinating Infosys Statistics and Facts 2024

70+ Fascinating Infosys Statistics and Facts 2024

Individuals and businesses seek digital aids to amplify their presence and operations in the global space. Infosys offers a handy solution through its next-generation consulting and digital services. It’s an Indian multinational information technology company that has branches spread to several clients in over 50 countries. Infosys employed almost 342 thousand people in the fiscal…

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