
How Semafor’s Rachel Oppenheim is prioritizing predictability in the ad business
By Kayleigh Barber • April 5, 2024 • 3 min read • Ivy Liu This article is part of Digiday’s coverage of its Digiday Publishing Summit. More from the series → By the end of 2023, Semafor’s first full calendar year, the company’s co-founder and CEO Justin Smith told Digiday that it achieved two profitable months — a…